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Quintessential Albuquerque: Our weekly Instagram photo contest winner

Instagram is no longer the sovereign province of "the hipster." Your mom and grandma are probably there too, posting Rise-filtered snaps of their latest programming manual or regional cookbook. We dig Instagram because an inclusive ethos motivates our social media efforts. Put simply, we love seeing the world through your eyes.

So every week we reward one passionate Alibi reader-slash-shutterbug with $10 in Alibi Bucks. What can you buy with $10 Alibi Bucks? Right now, our half-price gift certificate selection includes tickets—to Southwest Chocolate & Coffee Fest (um, nom) and Naked Food Fair (a vegetarian food festival)—dining at Delish, Gen Kai, Pasión Latin Fusion, Shade Tree and The Shop! plus kung fu classes at Mantis and manicures at Polished. (Note: Deals listed above are at or below $10 aka stuff you could buy by winning $10 in Alibi Bucks—simply by posting to Instagram. Follow us on Instagram to learn this week's photo contest theme.)

Last week's theme was Quintessential Albuquerque (#alibiburque / @weeklalibi), and the winner is Instagram user @andreamichellelove29. Her ristra photo captures the earthy effulgence of two of New Mexico's core elements, red chile and sunshine. Please email samantha@alibi.com for deets on retrieving your prize package of $10 Alibi Bucks and an extra something or two (CDs, books and/or promotional schwag).