V.22 No.10 | March 7 - 13, 2013
Annual Report 2013
Weekly Business Profile
The Village Mercantile Home & Farm Store
Type of business:
Mercantile Feed, Supply & Nursery
3675 Corrales Rd.
Corrales NM 87048
Number of Employees:
Knowing where your food comes from doesn't get any better than getting it from your own backyard. Starting your own flock of chickens is a great way to do that, and no one knows chickens like The Village Mercantile Home & Farm store. Nestled in the quaint Village of Corrales, the Village Mercantile Home & Farm store is your headquarters for the family flock.Raising chickens that supply your family with eggs is a very rewarding experience. Your first step is starting with day-old baby chicks. The Village Mercantile gets in chicks weekly and has all the supplies you need for a successful endeavor. Picking out your chicks is fun, and getting the right equipment allows you to be successful. Your basics are a heat lamp and bulb, chick feeder and waterer, the proper feed and a safe place to keep these newest members of your family. Selecting the right chick is your first step; chicks can be purchased as straight run, which means you can end up with a rooster or a hen. The Village Mercantile sells only pullets, which are chicks that become hens, and that in turn means they will be supplying you with eggs. A day-old chick will eat seventeen pounds of chick starter from her first day until she starts laying. Pullets generally start laying at five to six months of age, depending on the breed of chicken.Supplying your chicks with clean water and the right feed will make your venture a success. The Village Mercantile sells Purina Sunfresh and Onate feeds as well as Embudo Valley Organic and Ranch Way Organic feeds. Making the right choice and giving your chicks the best feed will allow them to grow into productive members of your family.Your chicks must be kept under a heat lamp and away from drafts during the initial months of growth, until they are fully feathered. Day-old chicks are used to living under their mother early in life for the necessary heat. As chicks mature, they venture farther away from the heat lamp, but temperature is vital to survival in their early days.Selecting from the different breeds is a matter of personal preference, and it can bring a wealth of moving color to your backyard. You can select from the strong-producing English breeds such as Black Australorp or Buff Orpington. Or you might choose some of the traditional American breeds your grandparents used to raise, like Rhode Island Red or Barred Rock. Or selecting the colorful plumage of Mediterranean and Asian breeds might be your preference. You can even pick your chicks based on the color of their eggs: brown, white or the blue and green eggs of the Ameraucana.Once your chicks are fully feathered, you can move them outside to a chicken coop of your own design, or into one available from The Village Mercantile. Once outside, they will provide you with eggs for the next several years. Again, choosing the right feed will allow your family flock to remain productive for years to come. Chickens need a diet high in protein to produce that pure protein egg you enjoy on your plate. You have the choice of Purina Sunfresh feed or local Onate feeds. Or you might choose to go with an organic feed from Embudo Valley or Ranch Way. Chickens do best when their feed is “free-choice” (i.e. constantly available), and the addition of leftover veggies from your kitchen will be well received.We invite you to come down to The Village Mercantile in Corrales and start your family flock. While you're here you can also shop our wide selection of dog and cat foods, including Natural Balance, Nutro, Earthborn, Canidae, Blue Buffalo and many others. And check out our homeware section, which includes American made Lodge cast iron and Ohio Stoneware. We even have a first class-Nursery with bedding plants, perennials and trees from Trees or Corrales. Mention you read about us in the Weekly Alibi and receive 5% off your purchase.Come on down to The Village Mercantile Home & Farm store in Corrales, NM. Stop in, say hi and tell us the Weekly Alibi sent you. The Village Mercantile Home & Farm Store is your destination for all of your animal and home needs. While you're in Corrales, make a trip of it: Visit the Corrales Grower Market or Arts in the Park on Sundays, then dine at one of several restaurants in the Village, like Village Pizza, Hannah & Nate's, or Perea’s.