The end of the world is closer than you think. Even assuming it’s not brought on by a zombie plague or alien invasion, Earth's finite cache of natural resources are drizzling down to the last few drops after a century of wanton gluttony. If the apocalypse happened tomorrow, could you survive? Could you produce your own food, shelter, water and energy? Now's a good time to start thinking about it.
In April of 2009, Stone received a Tweet from the Tesla company solicitng orders for its latest model, the Tesla Model S, a sleek, high-end luxury zero-emissions electric car that retails around $69,000 for a basic model, to over $105,000 for a totally tricked-out version. The deposit required for this high-end hot rod was no less than $5,000 but Stone immediately clicked in his order. By the time he logged into PayPal to plunk down five Gs for the deposit, the Tweet was less than an hour old—and Stone was buyer #217.