sugar & gold


V.19 No.22 | 6/3/2010

Sonic Reducer

Pete Francis The Movie We Are In · Sugar & Gold Get Wet! · The Love Language Libraries

The second release from North Carolina’s The Love Language sounds like lo-fi, effects-laden ’60s pop guided by crooning vocals. Many of the songs embody bubblegumish whimsy with an underlying creepiness—on “Horophones,” Stuart McLamb sweetly sings, “If all good children go to heaven then all good children die.” Meanwhile, other songs are mere acoustic ballads that eventually sweep into compositions of shoegaze proportion. If you only pick one track to download (because CDs are old hat, right?), go for the upbeat melancholy of “Brittany’s Back.” (JCC)

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