Music to Your Ears
"Euphoria" and Pulse Part Ways—New Mexico's premier gothic and industrial dance party is moving on to darker pastures, so to speak. Promoter Brad Cole says that after several years at Pulse Nightclub, "Euphoria" has been dissolved, renamed and relocated to Downtown's OPM Nightclub. The move is being engineered by Cole and resident DJs Kentifyr and Church, all of whom are deeply rooted in Albuquerque's gothic and industrial scene. And like a macabre phoenix risen from its own jet-black ashes, "this night has already gone through many types of incarnations and names, and no two are ever the same," Cole says. "It's always a little different, which is a good thing."
Burque's Thursday night tradition of gothic music and dancing began in 1990 at Maxwell's, a long-gone after-hours club in the Heights. The event has since been passed through several nightclubs, including Ritual (now Ned's Downtown), U.N. (now OPM), the Sunshine Theatre and Pulse. "But it's outlasted every venue," says the nearly 20-year veteran of the club business. Cole is a staunch supporter of all-ages venues and events, and says that while the new venture at OPM is 21-and-older, he hopes to return to the night's popular 18-and-older format soon. In the meantime, admission is free. And how will all this sit with OPM's notoriously strict dress code? "We basically have one, too," Cole says. "It's called ’black.'"