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Weekly Business Profile

Fullbars Cell Phone Repair
Type of business:
Cell Phone Repair Service

Dat Ly and Stephanie Ly

Business Address:

Business Email:

Business Website:

How did you get started in this business?
My family has been in this business for more than a decade. Fullbars evolved from the family business due to an increase in demand for quality cell phone repairs within the Duke City and Rio Rancho.
Why did you choose this business?
Because of the immediate personal satisfaction I get from watching customers receive their fixed phone and the elation and amazement that ensue—many customers did not know they could get their phones or iPod Touch fixed. They are also very amazed that they can get their phones fixed in less then 30 minutes in most cases (i.e., iPhone glass or LCD repair in less than 30 minutes).

Most people think that they have to buy a new phones if their cell phones break. There are other less expensive options, and that is where Fullbars Cell Phone Repair shines. Also, many are commitment-phobic like my self ... they don't want to have to sign a new two- year contract. They can get their cell phone fixed and not have to buy a new one.
What is your business philosophy?
Our philosophy is to consistently provide the best customer service and care, accompanied by unbelievably fast, reliable and affordable cell phone repairs: 100% customer satisfaction guaranteed. This is also our company's greatest asset.
What are your strongest business traits?
Reliability and consistency in types of service provided; affordability coupled with fast return time.
Why did you choose to do business in Albuquerque?
I love to live in this city--the people ... the food ... the weather. Also, to keep money in N.M. and create more jobs, and hopefully help boost the economic slump New Mexico is in.
What significant changes have you implemented recently?
We’ve expanded repairs to iPod Touch and iPad.
How do you maintain your competitive edge?
Staying up to date with certification classes and registries with all major manufacturers
What is your company's greatest challenge?
Finding quality help.
How would you define your position within the marketplace?
Top notch! We are looking to continue to expand to all four corners of Duke City, along with Rio Rancho and Santa Fe.

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