Saturday May 2, 2015
Albuquerque, NM 87108
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Spring is the time when food supply is often at its lowest level, and food banks are working to gather donations that will last for the rest of the year. Here in Albuquerque this affects the 360,000+ people who will struggle with hunger at some point during the year.
Until May 3, residents can fight hunger and spark change locally in three ways to support the Roadrunner Food Bank:
#WeSparkChange Challenge: Take a picture of six friends who share their commitment to fight hunger, representing the one in six people who face food insecurity in the U.S. Then, post the picture on Facebook, Instagram or Twitter as a public post with the hashtag #WeSparkChange. For each public post connected to the hashtag #WeSparkChange, Walmart will donate $10, up to a maximum donation of $1.5 million, to Feeding America on behalf of its member food banks. To help generate more donations, customers can post multiple pictures, tagging friends and challenging them to take their own photo within 48 hours.Purchase: Buy one of 240 participating products in Walmart stores and the supplier will make a donation to help Feeding America secure a meal on behalf of a local food bank. For every item purchased, Feeding America will help secure one meal on behalf of the local member food bank in that area.Donation:For the first time, Walmart customers can make a donation on behalf of their local Feeding America food bank at the register during checkout.
Through the initiative, Walmart’s suppliers are donating enough to help Feeding America secure the equivalent of 75 million meals on behalf of member food banks. In addition, Walmart aims to donate $3 million through the #WeSparkChange challenge.