It’s official: This past Sunday’s Super Bowl XLIV was the most-watched event in television history. Neilsen estimates put 106.5 million sets of eyes on the showdown between New Orleans and Indianapolis. That beats a 27-year-old record of 105.97 million viewers set by the series finale of “M*A*S*H*” back in 1983. That’s fairly impressive. Sure, there were fewer TVs back in 1983; but there were also significantly less viewing options. This year’s record ratings also mark a big improvement over last year’s Super Bowl match-up between Arizona and Pittsburgh. That contest attracted only 98.7 million viewers.
All Eyes Were Watching
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